It’s love at first spritz! Floral notes unfurl into an evocation of grassy, woodland wonderlands. Grassroots is a fragrance that helps you do good, while smelling good. It’s a perfume that contributes to ecological and social health throughout its supply web, while funding action in the areas of animal protection, human rights, and the environment. With every purchase, 100% (minus government sales tax) is donated into the Charity Pot fund.

Inspired by regeneratively grown ingredients within Grassroots fragrance, the perfume is crowned by a carbon-positive cork lid.

This scent is truly a love letter to the living world.

Could you be eligible for a grant? Read the guidelines here.

Ready to apply? Fill in the application form here.