Ingredient / Inhaltsstoff

Beta Vulgaris Root Juice Powder (Pulver aus Rote Bete Saft)

Beta vulgaris

Beetroot juice, beetroot juice, beetroot juice! The legend says that if you speak 'beetroot juice' three times in a row... nothing happens. However, if you put that powder in a product it will add a natural colour with bright fuchsia hues.

The beetroot is not only a great name for a fab four cover band, but it's also the well-known, ruby-red edible part of the beet plant.

The root is juiced and the liquid obtained is dried, creating a powder very concentrated in betacyanin, a group of pink and red compounds responsible for this natural purple colour.