We bring you the freshest cosmetics on the market - in all meanings of the word. "When we say fresh, we can illustrate fresh" says Lush co-founder and product inventor, Helen Ambrosen. You’ve probably noticed that, just like the food you buy at the supermarket, Lush products have a use-by date. You can also see when these products were made and who whipped up that specific batch by hand. To get the most out of your products, we advise using them freshly before the end date when the ingredients are most beneficial. We also recommend that you check the label for storage instructions.