Ingredient Image

fruit_juice_ingredient_ecom_website_2024_27c41f55.png

INCI name

Ingredient Properties

Natural

Benefit 1

Reviving

Benefit 2

Refreshing

Benefit 3

Antioxidant

Clients

commerce_apps

commerce_web

customisation

Channels

mena

Canonical

Cut loose, fruit juice, kick off the vitamin boost!

Of all the wild ideas Lush inventors have had since 1995, adding fresh fruit juices to their creations is probably one of the most iconic. They were inspired by the research of Alan Hopking, a medical herbalist, particularly his piece on the benefits of enzymes. Using fresh fruit on the skin seems so logical after all, but it took a while to make it work because they rot so quickly and can spoil the whole formula. Don’t we love a challenge!

It takes a lot of elbow grease but as far as possible we press the fruit ourselves at the factory. Sometimes, however, we have to buy them from other companies, as some fruits require specific machinery and skills that we don't always have.

What are the benefits of fruit juices on the skin and hair?

Each Lush manufacturer has its own fruit and veg supplier, very much like a supermarket! Depending on the time of year, they source products from different countries to try and have availability all year round. They work hard to supply as much organic products as possible and provide the highest quality available the rest of the time. Each producer must comply with our strict policies, just like any of our suppliers.

<b>Want to know more about fruit juices and their mysteries?</b> Browse your Lush product page to find the list of ingredients. Then click on the ones you’re curious about and get more detailed information!

Ingredient

Of all the wild ideas Lush inventors have had since 1995, adding fresh fruit juices to their creations is probably one of the most iconic.

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