Name: Grassroots
Brand: Lush
SKU: 1733-UK
Price: 50 GBP
Availability: InStock

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Vegan Society

Fragrances

Perfumes

Vegan

Vegan Perfume

Charity Pot

Rewild your routine

Lush Giving Products

It’s love at first spritz! Floral notes unfurl into an evocation of grassy, woodland wonderlands. Grassroots is a fragrance that helps you do good, while smelling good. It’s a perfume that contributes to ecological and social health throughout its supply web, while funding action in the areas of animal protection, human rights, and the environment. With every purchase, 100% (minus government sales tax) is donated into the Charity Pot fund.


Inspired by regeneratively grown ingredients within Grassroots fragrance, the perfume is crowned by a carbon-positive cork lid.

This scent is truly a love letter to the living world.


Your order will be expertly protected against impact during transit by biodegradable Eco Pops, compostable packaging nuggets made from potato starch! They're easily dissolvable in water or soil.  

Handled with care

Floral aroma

Reviving

Astringent

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Natural

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A fragrant floral wonder! Geranium will lift your mood and treat your skin.

Pelargonium graveolens, a leafy shrub native to South Africa, isn’t the popular window-box geranium but is part of the same big family of Geraniaceae. It is commonly called rose geranium or sweet-scented geranium in reference to the strong floral scent diffused by its incised and velvety, fragrant leaves.

Rose and geranium oils have very similar aromatic profiles and some chemical constituents in common depending on the variety. This is why they are often used together, enhancing and supporting each other's scent.

Lush purchases geranium oil from Egypt and Kenya. The type grown in Kenya is of a premium quality known as Bourbon, and it is grown sustainably, without the use of chemicals. To find out more about our suppliers, browse your Lush product’s list of ingredients and click on the ones you are interested in. This should take you to a page full of details!



Ingredient

Geranium

Fragrancing

Sensual

Calming

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Ylang Ylang’s heady, sweet and floral scent is often recommended to calm the mind.

The cananga tree, also called Ylang, is a tropical plant native to Indonesia, Malaysia and the Philippines, that grows up to 60 feet tall. The oil is extracted from the plant's yellow flowers by steam distillation.

Ylang ylang oil can have different grades depending on its quality. Ylang ylang extra is the best quality with the most stringent standards.

Lush sources ylang ylang oil and flowers from different suppliers around the world. To find out more about them and the quality of their products, browse your Lush product’s list of ingredients and click on the ones you are interested in. This should take you to a page full of details!

Ylang Ylang

Soothing

Comforting

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Vanilla is the unmistakable, uplifting and sweet scent we all know and love.

Vanilla beans (pods) are the fruits of the orchid Vanilla planifolia. Centuries ago, one could only purchase vanilla from Mexico, as the flowers required a local bee to pollinate and grow the precious pod. Thanks to the discovery of a hand pollination technique in 1841, orchids can now be cultivated in most tropical areas close to the equator. This step requires crucial know-how and must be carried out a few hours after the flower opens; otherwise, it wilts.

Each blossom produces a single bean that is normally harvested after eight or nine months and then passes through a complex curing process before resembling the black-brown fragrant spice we all know. This process usually involves four steps: soaking in hot water, sweating in a warm environment, drying for a few weeks, and conditioning (packing in boxes) to develop flavours.

Since Madagascar, the world's first vanilla producer, stopped regulating vanilla prices in the 1990s, its trade has seen ups and downs. The latest struggles began in 2012 when very low harvests made demand higher than supply. Since vanilla is a rather rare natural delicacy that cannot be rushed, the situation quickly snowballed into crazy price increases (over 100%), poor quality and crime.

In 2016, the situation in Uganda (where we buy our pods) became critical and <a href="https://www.lush.com/uk/en/a/not-such-sweet-deal">was reported to us in an article</a>&nbsp;by Lulu, owner of the Ndali farm. Resellers and agents working on commission began buying vanilla that was not even cured properly yet. Vanilla pods must reach maturity and undergo the full curing process to obtain all the notes of their wonderful taste and smell and to avoid mould. During price crises, crops are sold far too early and pods can even be stolen from the fields before they're ripe. Farmers try to expand their crops to meet demand, and governments implement drastic measures. Eventually, when things finally calm down, farmers find themselves with too much production and prices drop tragically, as has been the case since 2019.

We love natural vanilla so much that we couldn't stop using it despite the market’s turmoil. Thanks to our dedicated team of creative buyers, we found solutions year after year and month after month. Find more information on each source in the description of the main vanilla ingredients we use:

<a href="https://www.lush.com/uk/en/i/vanilla-absolute">Vanilla Absolute</a>, a powerful extract found in perfumery and skin-soothing cosmetics.

<a href="https://www.lush.com/uk/en/i/vanilla-pod-infusion">Vanilla Pod Infusion</a>, made in-house from beans soaked in hot water.

<a href="https://www.lush.com/uk/en/i/vanilla-pod-extract">Vanilla Pod Extract</a>, for which humectant propylene glycol serves as a carrier.

Want to dive straight into our range of vanilla-scented products? <a href="https://www.lush.com/uk/en/c/vanilla-scented">They're ready for you</a>.

Vanilla

A floral fragrance that does a whole lot of good. With every purchase of Grassroots charity perfume, we donate 100% of the proceeds (minus VAT) to grassroots charities and campaigns working in the areas of animal protection, human rights and environmental protection.

Grassroots Perfume

Grassroots

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Fundraising Product

MENA

CITES: No

Clear

100ml

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Grassroots

Perfume

Sophisticated scent with a radical edge

Ingredients

Geranium

Ylang Ylang

Vanilla

Natural Ingredients

Safe Synthetics

*occurs naturally in essential oils.

Explore

Fighting animal testing

Reviews

Customer Service

We Are Lush

Grassroots

Perfume

Sophisticated scent with a radical edge

Ingredients

Geranium

Ylang Ylang

Vanilla

Natural Ingredients

Safe Synthetics

*occurs naturally in essential oils.

Explore

Fighting animal testing

Reviews

Want more LUSH?

Customer Service

We Are Lush